Hard Rock project will benefit Amnesty's human rights work
Hard Rock has launched a new limited-edition U2 t-shirt to mark international human rights day (10 December) and raise funds for Amnesty International.
U2 joins a legendary roster of rock icons - including The Who, Bruce Springsteen, Eric Clapton, Jon Bon Jovi, Shakira, Ringo Starr and John Lennon - as part of Hard Rock's "Signature Series", which has helped to raise millions of dollars for charitable causes worldwide.
The "U2 Signature Series: Edition 30" t-shirt is being produced through a partnership between EDUN LIVE and Hard Rock, and will be available online and in Rock Shops at Hard Rock Cafe locations in London, New York and Dublin, with 15% of the retail price benefitting Amnesty. It will be available in Hard Rock Cafes, Hotels and Casinos worldwide from February 2013.
The U2 Signature Series t-shirt is printed on a navy blue EDUN Live t-shirt made from 100% African cotton (image available).
The shirt, which costs £20.45, features an image of an electric guitar with angel wings, emblazoned with the words "JUSTICE," "HUMANITY" and "EQUALITY." A barbed wire is seen wrapped around the neck of the guitar. The back of the t-shirt bears the signatures of each member of U2 - singer Bono, guitarist The Edge, bassist Adam Clayton and drummer Larry Mullen, Jr.
U2's The Edge said:
"I hope this t-shirt generates loads of cash for Amnesty International and their tireless work towards the release of prisoners of conscience all around the world.
"Plus there's a guitar on it - so it's a win-win as far as I'm concerned."
Amnesty International Campaigns & Communications Director Thomas Schultz-Jagow said: